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The Real Cost of Missed Calls for Florists

You’re serving a customer. The phone rings. You can’t get to it.

It stops. They don’t leave a message.

For most florists, that happens several times a day. And while it’s easy to assume it was just someone asking about opening hours, the truth is you have no way of knowing — and some of those calls are worth far more than you might think.

Why florists miss so many calls

Running a flower shop means your hands are rarely free. You’re making up an arrangement, serving someone at the counter, taking a delivery, or managing the shop floor on your own. Answering the phone every time it rings simply isn’t possible.

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